The starting point is to determine the requirements of the company and the needs of its employees. No amount of software and tools will shape a relevant message for you. Intranets and business hubs may not be the most popular platforms either, but when you populate these tools with engaging content, your audience are more inclined to visit. Vidyard declares that video “reigns” as the best tool for internal comms. According to their study, 54% of IC professionals say their employees don’t just video – they expect video!