How to Integrate Sales And Marketing

Submitted by rosemariethibo • March 11, 2014 www.bukisa.com

Business owners often wonder why profits remain small or mediocre despite the large number of sales leads generated by their marketing campaigns. More often than not, this is the result of a lack of coordination and collaboration between sales and marketing teams. A businee leads propensity to convert into a sale begind to be affected right from the moment of appointment setting, so excellence at this stage is invariably important. The following are few rules that your professional appointment setters should adhere to when makeing appointment.