Educating Indian Consumers: Marketing Strategies for Frozen Vegetable Acceptance

Imagine the frustration of having high-quality products that could make life easier for millions of Indians, yet seeing them overlooked on store shelves. We're missing out on a huge market, while consumers are missing out on convenient, nutritious options. With changing lifestyles and busier schedules, there's a growing need for quick, healthy meal solutions that we're not fully tapping into.